Sony Alpha 7R IV Full Frame Mirrorless Camera

The Sony Alpha 7R IV sets a new benchmark for full-frame mirrorless cameras with its 61MP Exmor R back-illuminated sensor, delivering unparalleled resolution and dynamic range. As the world’s first camera with this level of full-frame resolution, the Alpha 7R IV captures incredibly detailed images with a 15-stop dynamic range and ISO sensitivity of up to 102,400, making it perfect for low-light photography and high-contrast scenes.

Thanks to 10fps continuous shooting with AE/AF tracking, this camera allows photographers to capture fast-moving subjects with pinpoint precision and clarity. Real-time Tracking and Real-time Eye AF ensure precise focus, whether you’re shooting portraits, wildlife, or movies. Eye AF even extends to animals, giving wildlife and pet photographers a powerful tool for tracking eyes in unpredictable conditions.

The 5.76-million-dot UXGA OLED Tru-Finder provides crystal-clear live view and accurate composition, allowing you to see every fine detail while framing your shot. The camera’s 5-axis in-body image stabilization ensures that even the highest-resolution images stay sharp and blur-free, compensating for camera shake and movement in any shooting situation.

For professionals who require fast workflow efficiency, the FTP background transfer feature allows seamless file transfer of JPEG and RAW images during or after shooting, ensuring prompt delivery to clients. This, combined with silent shooting, makes the Alpha 7R IV perfect for discreet environments like weddings or wildlife photography, where minimal disruption is key.

The camera excels in low-light conditions with its high-precision AF, delivering accurate focus at light levels as low as EV-3, even when shooting with narrow apertures. This makes it ideal for challenging lighting environments or when depth of field is crucial.

Built to withstand professional demands, the Sony Alpha 7R IV combines world-class resolution, advanced autofocus, and durability, providing photographers with an exceptional tool for creative expression and commercial work alike.